BrightFarms Featured in Forbes As a Safer Brand of Salad
IRVINGTON, N.Y. — BrightFarms, a leader in locally grown packaged salads, has been featured in Forbes as a safer brand of salad.
Paul Lightfoot, President at BrighFarms, explained to Forbes contributor Liz Engel that BrightFarms is “structurally better than the product we compete with, and consumers are really going for it.”
Following a surge of nationwide romaine recalls in the past year, including an E.coli outbreak just ahead of Thanksgiving, there are growing concerns about the safety of long distance, field grown salad greens.
Grown in local, indoor greenhouse farms, BrightFarms’ produce is fresher, safer, cleaner, healthier and tastier than long-distance, field-grown produce. All BrightFarms salads including its romaine lettuce, are safe to eat and were not associated with the FDA and CDC’s November 2019 romaine advisory.
“We’re replacing what’s…always been a long and complex supply chain. The salad industry is very centralized from the West Coast, and for places in the Midwest, that’s a long journey,” continued Lightfoot. “And with salads, which are two-week shelf life products, it’s a really big deal.”
With greenhouses in Pennsylvania, Virginia, Ohio and Illinois, BrightFarms continues to scale.