Is Brick & Mortar the Foundation of Ecommerce’s Future?

Is Brick & Mortar the Foundation of Ecommerce’s Future?

The optimal way for brands to drive online sales is, counterintuitively, to open more brick and mortar stores… so long as the retailers 1) differentiate, 2) offer an experience, 3) prioritize data, and 4) build out a robust supply chain solution.

Amping Up the In-Store Experience: How Retailers Can Avoid Going the Way of the CD

In early 2013, I was interviewing for a position with Catalyst and trying to determine the best way to convey my interest in technology despite a resume full of music publishing M&A transactions. Given my independent interest in the “business of fashion,” I cited my enthusiasm in recent commerce trends, including the convergence of content and commerce and the physical store as retail entertainment.

The Emergence of “Cyber Friday”

The first of the holiday shopping data has been reported, and total spending dropped an estimated 11% from Thanksgiving through the weekend across both online and physical stores from $57.4 billion to $50.9 billion. National Retail Federation President and CEO Matthew Shay explained, “A strengthening economy that changes consumers’ reliance on deep discounts, a highly competitive environment, early promotions and the ability to shop 24/7 online all contributed to the shift witnessed this weekend.”

Shoppable Content: It’s Time for the Shazam Experience in Fashion

In today’s Business of Fashion opinion column, “Fashion Magazines Are Missing the Mark with Shoppable Content”, Renata Certo-Ware (writer, blogger and user experience lead at Shopping Cart Technologies) discussed the challenges publishers face as they attempt to monetize their readership by converging content and commerce.

Let’s Drop the “E” and Talk Commerce

Catalyst recently spent time researching the commerce sector, including B2B models (commerce enablement software platforms, retail analytics) and B2C models (social, marketplaces, eRetail). Omni-channel retail (the seamless approach to the consumer experience through all available shopping channels, including online – via computer, tablet and mobile, brick-and-mortar, kiosks, television, radio, direct mail and catalog) is a key driver in expanding the environment for business beyond in-store or online and in broadening the nomenclature from “eCommerce” to simply “commerce.”

Let’s Drop the “E” and Talk Commerce

Catalyst has recently spent time researching the commerce sector, including B2B models (commerce enablement software platforms, retail analytics) and B2C models (social, marketplaces, eRetail). As we developed our investment theses, we determined that omni-channel retail (the seamless approach to the consumer experience through all available shopping channels, including online – via computer, tablet and mobile, brick-and-mortar, kiosks, television, radio, direct mail and catalog) is a key driver in expanding the environment for business beyond in-store or online and in broadening the nomenclature from “eCommerce” to simply “commerce.”

Supply-Chain Management Is Key to Cyber Success

While the holiday rush is over, marketers wishing to improve their omni-channel performance in time for the 2014 season must establish efficient supply-chain management (SCM) systems to ensure that customers’ purchases arrive perfectly gift-wrapped and on-time. This includes five important aspects.

Inc 5000 Recognizes MINDBODY for the 6th Consecutive Year

MINDBODY, the leading provider of business management software to the wellness industry, has been listed by Inc. Magazine as one of the fastest growing companies in the U.S. for the 6th consecutive year, ranking 1,360 among 5,000 companies.

MINDBODY Acquires Jill’s List, Launching Nationwide Wellness Network

MINDBODY, the largest provider of online business management software in the health and wellness industry, acquired Jill’s List, the leading online platform for Integrative Healthcare practitioners. The acquisition marks the launch of MINDBODY’s new wellness network which connects consumers, employees and doctors with integrative healthcare practitioners, riding the rising tide of consumer-driven healthcare and facilitating the adoption of a more holistic and preventive approach to wellness.

MINDBODY partners with lululemon to build om finder app

MINDBODY, the largest provider of online business management software to the health and wellness industry, partnered with the Canadian-based athletic apparel company lululemon to launch the om finder app, now available in iTunes. Produced by lululemon athletica and powered by MINDBODY’S Finder technology, the om finder app marks the first major digital initiative for lululemon as part of their commitment to create more hyper-local experiences for their guests.