Catalyst Wants to Play Ball

Catalyst Wants to Play Ball

Sports Tech represents the intersection of sports, technology and entertainment and focuses on technology products and services for sports players, teams, organizations and fans. We developed a Sports Tech Market Map that frames the market by the level of competition served: (i) professional, (ii) collegiate and (iii) youth and amateur, and then further segmented by the following sub-verticals: Content & Media, Fantasy Sports, eSports, Commerce & Licensing, Venue, Event & Fan Management, Training & Team Management and Data & Analytics.

Cyber Attacks on Brick-and-Mortar

Cyber Monday 2015 sales are on track to hit a new record as the biggest day for ecommerce ever with nearly $3 billion in sales, a 12% increase from 2014. The cyber shopping wasn’t limited to Monday, with online shoppers outnumbering brick-and-mortar shoppers over the four-day weekend, according to the National Retail Federation. Consumer preference for convenience continues to drive the shift in revenue to online retailers, with Black Friday online sales generating $2.6 billion, a 14% increase from 2014, and Black Friday brick-and-mortar sales dropping from $11.6 billion in 2014 to $10.4 billion in 2015, according to ShopperTrak.

New media challengers emerged…and you won’t believe what happened next!

Until recently, technology investors were weary of online content companies, avoiding businesses that relied on human writers to create consistently successful content. However, as new media challengers leverage technology to optimize content and grow their audience, they have attracted the attention of VC dollars and strategic acquirers.

FOLIO: Advantage Business Media Joins American Business Media Association

Advantage Business Media, which publishes content on science, design engineering and communications through magazines, websites, newsletter and events; and Athletic Business Media, publisher of magazines, websites, and buyers guides for athletic, fitness and recreation professionals—both rejoined American Business Media (ABM) as returning members.