MediaMath, the leading programmatic company for marketers, received the highest score in the current offering category from Forrester Research, Inc. in its report, “The Forrester Wave™: Omnichannel Demand-Side Platforms, Q2 2017.” Forrester recognized MediaMath as a top provider in omnichannel media-buying with the highest score possible in the product and service strategy criteria.
MediaMath recently announced the appointments of Brian Moy as director of platform solutions, Victoria and Daniel Cravero as enterprise sales manager. These hires signal MediaMath’s growing presence in the Australia region, hot on the heels of the appointments of David Benjafield and Sohail Khan to senior roles in April this year.
MediaMath’s New Marketing Institute in APAC will have a “localised approach that suits the unique cultural nuances of the various markets in the region”, starting with in-person classroom training in Singapore, and live online courses accessible by all markets.
In recognition of leadership in the application of data-driven marketing, the Data Innovators Group, in association with the Direct Marketing Club of New York, will present its 2016 Data Innovator of the Year Award to Joe Zawadzki, CEO of MediaMath.
MediaMath, Videology and Google executives convened with Beet.tv to discuss an acceleration in mergers and acquisitions within the advertising technology sector.
MediaMath announced the launch of Helix™, a new business unit offering proprietary data to customers. Helix will commercialize the large scale data sets MediaMath’s partners and its clients provide, build predictive audiences and actionable insights, and evolve how programmatic buyers utilize data to drive real results.
MediaMath, the global advertising technology provider behind the TerminalOne Marketing Operating SystemTM, today announced it has been positioned by Gartner, Inc. in the “Visionaries” quadrant of the “Magic Quadrant for Digital Marketing Hubs.”
MediaMath acquires Spree7 to cash in on demand for global programmatic ads.
Top ad tech market researcher and analyst Joanna O’Connell has joined demand-side player MediaMath as CMO.
At a pivotal time in the industry’s maturity and the company’s growth, MediaMathCEO Joe Zawadzki strengthens his bench by appointing company executives Ari Buchalter and Michael Lamb to Co-President roles.